If I were to examine my long list of clients over the last sixteen years, there would be a common thread that connects them all. I call it the A Factor.
Monday, a lady friend of mine took me out to the country to experience a Himalayan salt cave where there are supposed health benefits. I’m always game for a new adventure and leaving work a little early on a Monday.
It’s impossible and detrimental to your catering profits to put all catering customers into one pile.
I have a great friend who will spend $5,000 on a new handbag. Fine clothes and accessories are her “thing”. My thing was, is and always will be food. There have been a couple of times I’ve spent close to $800 on a dinner for two. If anyone can get me into French Laundry, I’d pop the money to go there.